SWR Media Ltd


05.10.2007

Making changes to Lusso

Author: Daniel Sharp

With issue 10 around the corner (literally, about 3 days away now) we have started to make some changes to the Lusso website. It happens each edition, we realise small things that could be improved, or ways that we might be able to attract more visitors. This time around I think we’ve made some of the best changes yet - including the support for multiple images on the Lusso site (including high res) previews.

The next edition will also be the premier of our first Lusso video filmed by Armand Attard (the photographer who took the last cover photos of Sir Rocco). Armand and Doug Richard took part in the Panerai classic so we’re ecstatic to be able to bring you a cacophony of video and medium-format action. There are plenty of other changes happening too but i’ll let you trawl the Lusso site to find out what they are… perhaps we will release a changelog for the website, it’d be great to show everyone exactly how much development we do.

Until next time (which will be once the edition is released), goodbye.

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01.08.2007

Lusso Magazine Edition 9 Released

Author: Daniel Sharp

Lusso 9Our ninth edition of Lusso Magazine has just been released. In this edition we interviewed British hotelier, Sir Rocco Forte about Assoufid, his latest development in Morocco. We also put together a bit of a travel special by visiting Dubai (twice), Grenada, Tuscany, Rome, New York, and Scotland (twice).

We had a few new columns this quarter, but regular writer Jeff Zaltman gave us an update on his current project, Aero GP - an air race that’s not too dissimilar from the Red Bull races that were in London last weekend, except the aircraft race side-by-side, complete bombing runs and also engage in air-to-air dogfights.

Richard Raymond - a film producer working on his latest feature-length movie took the time to talk us through the Cannes Film Festival, and Patrick Gruhn from Elevator Magazine and HEPT Invest introduces us to the £1,500,000,000,000 world of private equity.

Most of the features and articles that appeared in this magazine are available online now at www.lussoluxury.com

 

Jay Public Relations recently asked us to create a new identity, website, and all their associated stationary. We have placed their site live and I thought you might be interested to have a look. They wanted something that would reflect the brilliant work they do and would give potential new clients the right impression of their company. Read the rest of this entry »

The BoodlesWe are really happy to announce that SWR Media Ltd has been chosen to create this year’s programme for The Boodles Challenge. This year we will be producing and printing the 40 page programme that most visitors to the summer’s hottest tennis event will receive.

More information on The Boodles Challenge can be found in this quarter’s edition of Lusso magazine, or online by visiting www.theboodles.com.

07.05.2007

Lusso Magazine Edition 8

Author: Daniel Sharp

Lusso Edition 8 Front Cover We have just completed the most recent edition of Lusso Magazine. It is on its way back from our printers right now. We’re very excited!

Why? Dead simple. It is by far the best edition we have ever produced. The content is not only fabulous, but the layout, advertisers, features and everything else is the best we’ve seen in all 8 editions. I haven’t been this excited for a delivery since our first edition.

Read the rest of this entry »

02.05.2007

Lusso Media Utilities

Author: SWR Media

Our web programmers have been busy at work on the Lusso website before the next edition comes back from print. Some excellent features have been added to help keep the content on the site fresh and constant.

Marketing representatives from luxury goods companies can now log in and submit their own news to the Lusso News Desk. The chaps who manage the website content now get an organised list of content to approve, modify or deny. It is also a direct feed to the print publication. Content can also be added to the calendar, the directory and in due course the finder:

www.lussoluxury.com/submit

Go take a look and hope you enjoy the great new content!

29.04.2007

Why have SWR Media launched a blog?

Author: Daniel Sharp

We were sat in the office at 5am for the fourth consecutive time in a week with the latest edition of Lusso seared onto our retinas. We came to the conclusion that we needed a way to communicate with the outside world.

Read the rest of this entry »